recommendations

We’re now weeks away from the official start of summer here in the northern hemisphere. In theory, we should slow down and spend more time outdoors enjoying our natural surroundings. Everything is supposed to be lighter during summer months—the days, clothing, meals and ambitions. As such, our consumption of media often takes a hiatus from heavy material, too. That’s why this month I’m recommending content that left me smiling (and one bonus that didn’t but...

Where Will This Summer Lead You?

I will never donate to certain charities. It’s not that I don’t support their missions; it’s because they keep asking my dead parents for money. After numerous attempts to halt the haunting mail through the U.S. postal service, email and phone requests, the solicitations keep coming— now to my home address 1,500 miles away from where my parents once lived. I don’t ever want my survivors to experience the same emotional pain from such persistence....

List Management in the GDPR Era

In recent weeks, I’ve read and watched tales of two very different entrepreneurs who both led their companies to calamity. They marketed a product or event well before it was ready in order to gain publicity and investors. In both instances, a contractor (among many others) hired to do marketing eventually challenged the CEOs to prove they could do as advertised or pull back on claims. This is perhaps one of the prickly parts of being...

Marketers vs. Makers: What Happens When They Don’t Play Well Together

The Thanksgiving leftovers are gone, and all things pumpkin have transitioned to everything peppermint. Perfect time to feast on a film, a feature and a podcast to both incite and inspire us during the next round of holidays. [watch] The price of monitoring online content. The PBS series Independent Lens recently aired an excellent documentary on offshore content moderators paid to screen and often block controversial pictures and videos. The filmmakers juxtapose young Filipinos hired to...

Arbitrators of Content: When Censorship and Satire Go Too Far

We all want to be better in our chosen careers, right? One of the places where I frequently find motivation and inspiration is in a handful of competitive television shows that bring out the creative in me. And one that I’m currently binging on is the start of this month’s recommendations. [watch] The Great British Baking Show. Season 5 is now on Netflix, and I couldn’t be happier. I’ve been a fan of this competitive...

Recommended: The Ingredients to a Great <strike>Cake</strike> Career

I still recall that long weekend in San Francisco when the parking gods smiled down on me. With one exception, great, free, relatively spacious spots (for easier parallel parking) materialized right when I needed them. An empty parking space appeared in front of our Noe Valley AirBnB on an 8% graded hill; then upon visiting Golden Gate Park on a busy weekend; and later, across from my daughter’s apartment in the crowded Richmond District. Even...

Park Yourself Here: What to Read, Listen to and Watch

July Recommendations for What to Listen to Need a calming distraction from daily annoyances? Science reveals that listening to music can benefit our physical and mental health. Beyond the fact that structures within music can help to communicate happiness or sadness, a tune’s lyrics can further influence a listener’s emotional state … and offer some really good advice about life and business. Here are my picks for lyrics that encourage a different future action. #1 ...

Sage Advice in (Almost) Five Songs

Last month, The Atlantic published an article on luxury resorts struggling with requests for free stays from so-called Instagram influencers. Such exchanges are nothing new; in fact, the FTC mandates that bloggers and other social media users disclose if a product or service is given gratis in exchange for a review or mention. Typically this disclosure comes at the onset or closing of a post with a line letting the reader know this post is...

How to Pitch Like a True Influencer

Many, many years ago I befriended a disc jockey and requested a song on his popular radio station. It was October and the disc jockey’s response when rejecting my request: “That’s a summer song.” This was in the days of vinyl, when FM radio ruled. Now the music industry is highly fragmented and increasingly dependent on internet streaming services. But still the concept of the “summer song” endures. There’s that one piece that earworms its...

The Sound of Music

April 2018

Give It A Rest

Here’s three simple ways you can balance out the demands of your day—on and off the job. READ A 15-minute break each day may alter how your genes operate  In an attempt to convince skeptics of the power of meditation to promote health and reverse disease, a new study by Harvard scientists reveals that people who meditated over an eight-week period had a striking change in the expression of 172 genes that regulate inflammation, circadian rhythms...

Give It A Rest