goal-setting

November 2020

Got To Be Real

“What you find-ah What you feel now What you know-ah To be real” The opening lyrics to Cheryl Lynn’s 1978 hit song “Got To Be Real” reflects the understanding, acceptance and compassion I see being shared between workers and enterprises as, in many cases, business is now conducted remotely during the pandemic. And, if recent real-life examples are any indication, the new virtual world is working for most of us, even when the occasional mishap...

Got To Be Real

I’m in the process of selling my home. This is a big project … one that I’ve found should be started six to 12 months in advance of staking a “For Sale” sign in the front lawn—especially if you’ve been in your home for decades like me.   Early on in the readying process, I thought I could save money by selling my property without using a professional real estate agent. I researched the pros...

When to Abandon a DIY Project and Seek Expert Advice

Last week I wrote a piece on LinkedIn about the seismic changes in cybersecurity since I hitched my journalism wagon to that field 20 years ago. I talked about what constituted a “content producer” back then. I noted how easy it was to break into the industry as both a practitioner and paid observer. And I discussed some of my most amusing moments to illustrate how far we’ve come as professionals. What I didn’t delve...

Lessons Learned from Building a Company

I’m reluctant to start this blog without acknowledging the dire straits the world’s societies, economies and environments are in, but that’s the overarching reality to our daily lives. In these emotionally challenging times, there are no sweeping wins to laud, little sense of true contentment, no knowledge that fairness is at play … humming along as it could and should. It’s more a time to learn to revel in the small successes—both global and in...

Celebrate Those Tiny Islands of Success

It’s easy to continue a pattern of avoiding making changes in how you work, or in the products and services that you offer … there’s no complexity, resistance, adjustment period, financial or reputation risk. However, if you don’t explore new ideas, innovations will roll on by without you, gobbling up your once-customers and prospects. Author and professional speaker Catherine DeVrye was spot on when she said, “Remember that the six most expensive words in business...

What’s Your Innovation Process?

What keeps you awake at night? Is it worries about money, work, the economy, personal safety, terrorism or the current political climate? Yes … it’s all that, according to two Stress in America polls conducted by the American Psychological Association in 2016 and 2017. Another contributor to your stress: social, broadcast and print media presenting news (real or fake), especially the messaging that uses negative rhetoric intended to make you hopping mad … and keep you engaged. Inflammatory content  In a...

Time to Find the Bright Side of Daily News

He can’t pass a flower garden without frantically ripping out a few trophies. And a sun-baked worm is a delicacy that’s never left behind. No, I tell myself … I’m not extracting that yucky prize from this puppy’s tangle of razor-sharp teeth. I surrender to the fact that it’s protein. In early spring, three years had passed since our previous dog’s death. At 15 years old, Twister was entrenched in our home and hearts. I...

Managing Disruptions That Affect Your Productivity

Our editorial and creative teams at Twirling Tiger Media recently celebrated industry awards in two different competitions. It was the fourth year in a row that we earned outside recognition for our writing and design. I’ve worked both sides of competitions and can tell you that sometimes the best work doesn’t always win gold, but in general all prize-winners are exceptional. If or where you place depends largely on two factors: what you enter and...

How to Create Award-Winning Content

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