design

Solving today’s business challenges with products and services takes innovative thinking. Letting the world know about your solutions in highly competitive environments takes innovative thinking too. But are innovative thinkers embedded into your company’s product development and marketing ecosystem? If they are, kudos to you for creating an environment that allows divergent interpretations to problems. Your reward will be increased business. And if imaginative people are not seated at your conference table, you are doomed...

The Importance of Fostering Creativity

READ Infinite Wisdom “To say something in a complicated way is very easy. But to find a way to say it simply—that takes a lot of work.” In an article appearing in The Economist 1843, French interior, product, industrial and architectural designer Philippe Starck lauds John Wallis’s 1655 creation of the mathematical sign for infinity: . Starck aptly concludes that Wallis’s symbol achieved the goal that all good design should attain—elegance. I’m with Starck: It’s...

…When You’re Not Done Yet

The word “designer” covers a broad swath of disciplines. While skilled in a variety of art-related techniques, at their core, designers possess natural ability to innovate. They are inspired to solve a problem following a path where ideation is core to the development process and implementation is the final step. The creative process can be a little messy and chaotic as projects often loop back through inspiration, ideation and implementation, allowing collaborators to refine ideas...

Good Design Empowers Us to Interact with Ease and Confidence

August 2016

Winning Matters

“Gee, I really like that circus drawing you made. Can you draw one for me?” He was eagerly standing before me—dark, handsome, but not very tall given we were in second grade. Admittedly, like many of my classmates, I had a crush on Gerard DeRosa. I can see that circus drawing in my mind’s eye today … each circus animal was confidently outlined with a No. 2 pencil and meticulously colored with crayons the width...

Winning Matters

I love the Home Depot slogan, “Let’s do this.” It’s three exciting words that evoke energized determination and collaboration—things that resonate with me. I apply this mantra to most things I tackle from home-related projects, such as the recent gutting and rebuild of my bathroom to the redesign of Twirling Tiger Media’s website. I took on these two major overhaul projects during the same time period and the results of both are very positive, but...

Let’s Do This . . . Eventually