creativity

Our editorial and creative teams at Twirling Tiger Media recently celebrated industry awards in two different competitions. It was the fourth year in a row that we earned outside recognition for our writing and design. I’ve worked both sides of competitions and can tell you that sometimes the best work doesn’t always win gold, but in general all prize-winners are exceptional. If or where you place depends largely on two factors: what you enter and...

How to Create Award-Winning Content

Recommendations for What to Read, Watch and Listen to My self-imposed, upcoming blackout from news, social media and work, otherwise known as a holiday break, promises to be filled with reading, watching and listening for pure pleasure … along with plenty of time to recharge and enjoy family and friends. Here’s a few of my recommendations for any winter season downtime. [Read] NPR’s Book Concierge at Your Service Wonder no more about what to read...

Recharge by Detaching, Resting and Relaxing

We all want to be better in our chosen careers, right? One of the places where I frequently find motivation and inspiration is in a handful of competitive television shows that bring out the creative in me. And one that I’m currently binging on is the start of this month’s recommendations. [watch] The Great British Baking Show. Season 5 is now on Netflix, and I couldn’t be happier. I’ve been a fan of this competitive...

Recommended: The Ingredients to a Great <strike>Cake</strike> Career

We recently received word US Trademark Registration 5,526,278 is approved. This means we now are the only International Class 35 (content marketing services) company that can legally claim the name Twirling Tiger. It also means that we could, and maybe should, pepper all online and print mentions of our name with the  [registration] symbol (which for some reason won’t show up as intended here). Naming a company is not arbitrary, despite how whimsical or eponymous...

What’s in a Name? Plenty.

I still recall that long weekend in San Francisco when the parking gods smiled down on me. With one exception, great, free, relatively spacious spots (for easier parallel parking) materialized right when I needed them. An empty parking space appeared in front of our Noe Valley AirBnB on an 8% graded hill; then upon visiting Golden Gate Park on a busy weekend; and later, across from my daughter’s apartment in the crowded Richmond District. Even...

Park Yourself Here: What to Read, Listen to and Watch

July Recommendations for What to Listen to Need a calming distraction from daily annoyances? Science reveals that listening to music can benefit our physical and mental health. Beyond the fact that structures within music can help to communicate happiness or sadness, a tune’s lyrics can further influence a listener’s emotional state … and offer some really good advice about life and business. Here are my picks for lyrics that encourage a different future action. #1 ...

Sage Advice in (Almost) Five Songs

“You can’t use an image without permission from the creator of the work (and, almost always, a forthcoming payment).” I’ve contracted with creatives working as independent contractors over the course of my career, and, with good reason, I know and respect this fact. I’ve needed to restate this case numerous times to others within organizations in order to legally protect companies, clients and myself. Here’s the deal with image makers: Unless the work that’s generated by...

Imagery: Give Credit (And Payment) Where It’s Due

Cabin fever finally broke here in the Pacific Northwest with a string of gorgeous spring days and the Great Outdoors beckoning. In addition to hiking through national forests and along the rim of a dormant volcano this weekend, I spent more than a few hours doing yard work and catching up on podcasts. One from Planet Money stood out and, thus, leads my recommendations for what to read, watch and listen to this month. [listen]...

On Comics, Comprehension Skills and Your Neighborhood Cartel

The days when working remotely were technologically challenging are long gone. Whether you consider it a disruption or an advancement, the new order is enabling collaboration between remote teams facilitated through a multitude of innovations in mobile technology, online networks and project management tools—resulting in redefined workplaces.  A report by The Economist Intelligence Unit, that focused on how CIOs can contribute to business performance, concluded that the most effective way to support productivity through mobile...

How Remote Teams Can Stay Productive and Creative

April 2018

Give It A Rest

Here’s three simple ways you can balance out the demands of your day—on and off the job. READ A 15-minute break each day may alter how your genes operate  In an attempt to convince skeptics of the power of meditation to promote health and reverse disease, a new study by Harvard scientists reveals that people who meditated over an eight-week period had a striking change in the expression of 172 genes that regulate inflammation, circadian rhythms...

Give It A Rest