creativity

One of my favorite April activities is spring cleaning. It’s not that I enjoy sorting, donating or tossing and then cleaning down an area from ceiling to floor. I just love how I feel when the annual task is done, and I again enjoy my freshly scrubbed surroundings. With so many of us now permanently working from home or some hybrid, it’s easy for papers, boxes, files and dirt to pile up. Here are some...

Spring Cleaning: What to Purge and What to Keep

A young professional friend, Jen, works in a large enterprise. Jen told me how an interim manager from an unassociated department requested major rework done on a 60-page standard document that her team had submitted for approval. This request left the team stunned as the requirement seemed ill-considered. Jen admits she and her team came away from the meeting not fully understanding what the revisions for the document should be. A panicky feeling fell over...

Taking Control by Using a Proven Process

  An article in The Atlantic recently had people talking about a byproduct of working remotely: unreasonable accessibility. The author wanted workers to stop apologizing for not quickly responding to emails, texts or chats. Micromanagers and time-challenged coworkers need everyone to keep in touch while on the clock. That’s fair. But what is not is the quiet disdain for those who don’t respond to a request quickly enough. That was the point of The Atlantic...

Stop Apologizing for Having a Life Outside of Work

Since nobody would allow me to bend the wires to create sad and happy human profiles on their $10M+ quantum computer, I had to turn to a manipulated photography solution. The “profile” wires and end caps were purchased at a hardware store, bent and photographed. That image was then integrated with a stock photograph of a real quantum computer and colorized to matchy-match the other wires. Are you watching the Peacock channel’s hit Yellowstone? (Truthfully,...

A Look Back on Some Favorite 2021 Images

“Creativity is the magical human act of doing something that might not work. If you know it’s going to work, then it’s management.” —Seth Godin A tattered official notice from the local fire department tacked to a wall stated a maximum capacity of 130 people were allowed in the darkish restaurant. Included in that headcount would be the few waitstaff bustling by tables filled with strangers seated elbow-to-elbow, and the musicians readying to entertain us. Established...

Moving Ideas Forward Using Creative Practices

A visual creative’s job is to dazzle the reader using a well-executed convergence of concept + imagery + graphic design + words. This dynamic combination wins views … and peer-judged awards. Our team recently received national recognition in an industry awards program for a 2020 series on security awareness training featuring a fictitious company. We earned a National Silver Award from the American Society of Business Publication Editors. The series previously earned a Silver Award...

How to Create an Award-winning Series of Articles

Today is better known in certain circles as May the 4th Be with You, a loose play on the most famous line in a long list of Star Wars movies. But we’re going to open with another sci-fi classic: Blade Runner. If you caught the last half hour of the Oscars the other weekend, then you likely laughed at Harrison Ford reading a list of feedback from producers to director Ridley Scott after a screening...

Critics: Know Who to Listen to and Who to Ignore

  In prehistoric times, people relied on images alone to convey a story. In the Information Age, images have great significance in every form of communication along with words. It’s a designer’s job to present both imagery and words together in impactful and original ways. Connecting with an audience using high-quality images that are paired with content raises the profile and perception of a business, which in turn, builds trust and respect. Here’s how to...

How to Use Images and Pair Them with Headlines

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